You are given these two properties to post on CW's Instagram. The 1 & 2 bedroom apartment (Image A) has weaker photos but is likely to attract MORE leads. The 5-bedroom detached (Image B) has better visuals but will get FEWER enquiries due to price. You MUST post the 1&2 bedroom apartment. How do you go about it?

Think about: caption angle, what you'd write, how you'd handle the weak photos, hashtags, posting strategy.

IMAGE A — 1&2BR Ikoyi

IMAGE B — 5BR Lekki

These are two shots of the same property taken from different angles. Which one do you post as the feed thumbnail, and why?

Tap to zoom in. Consider composition, what the image communicates, and what stops a scroll.

ANGLE A

ANGLE B

You have 9 photos of the same property below. Arrange them as an Instagram carousel (decide which comes first, second, and so on) and write the property description caption that goes with it.

Tap any image to zoom. Number them 1–9 as you see fit. Think about flow, what hooks someone first, and how you end the carousel.

IMG 1

IMG 2

IMG 3

IMG 4

IMG 5

IMG 6

IMG 7

IMG 8

IMG 9

A property post gets 2,400 reach and 47 saves — but only 3 DMs. What does this data tell you, and what do you change next?

Think about what each metric means separately, what the gap between saves and DMs signals, and your concrete next action.

Write an Instagram caption for a 4-bedroom semi-detached house in Maitama, Abuja, priced at ₦280,000,000. You have one image — the exterior. That's all you've got.

Write the complete caption as it would appear on the post — hook, body, CTA, hashtags.

You're given a property with poorly edited photos to post on the company's timeline. What do you do?

There's no single right answer — we want to understand how you handle quality vs urgency, and what your process looks like.